07 · Business

Interest in Brazil is growing.

Brazil is gaining international visibility — from tourism to gastronomy, from entertainment to the creative economy — opening space for deeper ways to present the country.

9.3M

International visitors to Brazil in 2025 — an all-time record.

US$7.9B

In international tourism revenue in Brazil in 2025.

3rd

The United States was Brazil's third-largest international source market in 2025.

US$308

Average daily spend of American tourists in Brazil, according to an Embratur study with Visa.

2026

Brazil named Destination of the Year by Travel + Leisure.

Sources: Embratur · Ministério do Turismo · Visa · Travel + Leisure

Friends raising a toast around a shared table
08 · Join the Movement

Be part of the next chapter.

  • Want to create a Brazilian experience?
  • Want to bring a project to new audiences?
  • Want to connect your brand to Brazilian culture?
  • Want to collaborate with artists, communities or organizations?
  • Want to support the internationalization of Brazilian cultures?

Let's connect.

09 · Partners & Supporters

Built together.

We work alongside institutions, organizations, artists, communities and companies that help widen the presence of Brazilian cultures on the international stage.

Institutional Support

Embratur Visit Brazil Culture Incentive Law – Lei Rouanet

Partners

Benção BrasilBiarteid. — Andrea MartinsCapoeira BrasilMade in Brasil – Solo WorksLos Angeles Brazilian Film Festival